Supporting the #potreiessereio awareness campaign from 19 to 30 November 2016

Rome, 21 November 2016

To mark International Day for the Elimination of Violence against Women on 25th November, we are renewing our support for WeWorld Onlus, a non-profit organisation that has been fighting to defend women’s rights and all forms of violence for years.

The #potreiessereio project has been set up to provide medical and psychological assistance to women who are victims of violence, accounting for about 6 million women in ItalyHowever, only 11% report their attackers.

FS Italiane Group for #potreiessereio

From 19 to 30 November 2016, we are supporting the awareness campaign by:

  • showing the #potreiessereio advert on Frecciarossa, Frecciargento and FrecciaClub monitors (from 23 to 30 November) 
  • displaying banners supporting #potreiessereio on regional self-service monitors and on the new Jazz, Swing and TAF trains;
  • distributing 35,000 leaflets combating violence against women with practical advice and useful information on the Naples-Milan Frecciarossa service;
  • offering our Help Centers;
  • publishing an article in November’s La Freccia magazine by Marco Chiesara, President of WeWorld.