Milan, 8 June 2017
“Welcome to the creative economy. Connecting Data, People,Things: how to accompany the country's digital, economic, cultural and social transformation.” That is the name of the tenth edition of the Il Forum della Comunicazione e del Digitale, (Digital and Communications Forum), which is Italy's number one event in corporate and institutional communication, with a specific focus on innovation and digital engagement issues.
Organised by Comunicazione Italiana, together with the Region of Lombardy and Microsoft Italia, the event sees one hundred opinion leaders debate how companies can get the most out of the changes in the digital economy, and take the numerous opportunities that arise.
Taking part for the FS Italiane Group was Carlotta Ventura, Director of Brand Strategy and Communication.
"Digitalisation is one of the strategic pillars on which the Group's new Industrial Plan is based, with 94 billion euros of investment planned over the next ten years", said Renato Mazzoncini, CEO and Director General of FS, during a conference on digital issues last October.