#100AmbassadorxFS: the power of communication

By Maria Pia Mazzotta

The Press Office is the domain of Claudia, originally from Abruzzo but in Rome since her university days. Her passion for journalism and writing is at the service of the #100AmbassadorxFS project, seeing Claudia as a protagonist together with numerous colleagues in the FS Group. Her daily work involves telling and sharing the virtuous stories of FS, characterised by innovation, the challenge of sustainability and a strong spirit of belonging. For Claudia, this means communication, whether it be a strategic task or a best practice or even a workshop, a worksite or an Italian station at the heart of important intermodal projects. A means of involving people and communities in the Group’s activities, forging a shared and participatory dimension.